About Invictus Resources
The Invictus Resources team, for more than a decade, has provided investor relations, both online and traditional media relations and corporate communications services to micro-, small- and mid-cap companies. With offices in New York City and Florida and with affiliations in London and Zurich,Invictus Resources is one of very few independently owned investor relations firms with a truly global reach.
Most of our clients are US corporations headquartered in the US and trading on US exchanges, but we have developed a wide-range of expertise in dealing with cross-border corporations whose shares trade in the US. Many clients are headquartered in Europe, Australia, Africa or Asia, but are trading on US exchanges, some with ADRs and others with “native” US shares. Some clients trade on multiple exchanges, and we are adept at understanding and applying the rules and customs of different exchanges. Our proprietary databases, are national and international in scope, with more than 100,00 retail brokers, 24,000 fund managers and buyside analysts and 4,500 sellside analysts.
Our professional staff has a broad range of backgrounds, formal education and streetwise experience that helps us bring a distinctive approach to the tasks of establishing an appropriate positioning strategy, then creating and forwarding continuous, seamless communications strategies and pro-active awareness campaigns for our clients.
We are experienced in organizing financial conferences; conducting opinion surveys of fund managers and analysts; preparing private companies for an Initial Public Offering; and setting up and conducting non-deal road trips all over North America, the UK, and Europe. We have also worked with investment banks in developing target lists for public and private offerings, and have set up non-deal and deal road trips for investment banks, PAL banks for ADR clients and depositary banks on a private-label basis.
The most common goals of our investor relations programs are to improve awareness among target audiences – primarily within the retail community of investors – and to improve liquidity in the trading of our clients’ securities. Long-term account retention has been a hallmark of Invictus, and client additions have been primarily secured as a result of client referrals or recommendations from investment banks, institutional portfolio managers, sellside analysts and other professional associates. We believe that the quality, scope and value of the services we provide our clients is reflected by the fact that our primary sources of new business opportunities are our clients and industry associates.